There are many brides out there and reaching the right bride can be difficult. Scott and Adina will share how they’ve fine-tuned their pricing, product and pictures to meet the needs of their target bride. Their brides are very discerning and Scott and Adina will discuss how they turn inquiries into $$. Click here to learn more about Scott & Adina Hayne.
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Wedding photography was a great hobby, but when it came down to making enough money to support her family and making more than $1 an hour for all her hard work each wedding, Julia Woods knew she needed to make some serious changes to her business to become profitable, or quit. Julia walks you through how she was able to turn her hobby into a successful business and how her husband, Jeff was able to quit his day job to photograph weddings with her. Learn what products and sales strategies have worked best for them to grow their photography business into one of the most profitable in the nation. Click here to learn more about Julia Woods.
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Market your wedding photography at no cost to you by turning your clients into walking, talking billboards. Zach and Jody will share how referral marketing allows you to attract the right kind of clients, and how it has helped them reach their goals in just 5 years. The Gray's will also share how you can get your clients excited to share their photography experience with others, and what tools you can equip your clients with to do so. From the first consultation to the wedding day, you'll learn how you can turn this no-cost way of marketing into a successful promotional tool for your wedding photography business. Click here to learn more about Zach & Jody Gray.
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For the last ten years Laura's main goal with each and every wedding is to thrill her clients, their families and everyone else taking part in the big day! The best way to grow your customer base is to "wow" each and every single couple, making sure that they have an amazing experience that they share with everyone they know. Learn how Laura goes above and beyond with each event she photographs, how she prices weddings, sets and manages client expectations, and assists the other partners resulting in creating long-lasting referral relationships that has grown her business tremendously. Click here to learn more about Laura Novak.
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In today's market, taking great photographs in not enough to succeed... not even close. Good photography isn't hard to find, so why are so many photographers struggling to make a decent living? In this program, Becker shares "The [ b ] Experience", his formula for turning his clients into raving fans which constantly send him referrals.Click here to learn more about Christopher Becker.
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If you are looking for a way to build your tribe without spending a dime (in fact you'll be paid to do it), this is the program for you. The Photo Booth is anything but a box. Steve & Jennifer will share how you can turn a mall favorite into a successful, fun party hit at weddings that will not only make you a popular attraction at the wedding reception, but will help you build your database quickly and easily! Learn the equipment that works best, how to handle your clients, and how to share the experience with your guests to maximize your exposure. Click here to learn more about Steve & Jennifer Bebb.
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Finding the right clients for your wedding photography business can be a daunting task. Attracting the wrong kind of brides and spending more time negotiating prices than anything else is a common trap many wedding photographers fall into. In his presentation, Kevin shares how your marketing efforts will help you attract the clients right for you right from start, helping you avoid sticky situations with unhappy clients and creating wonderful experiences with every wedding you shoot. Click here to learn more about Kevin Jairaj.
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There is nothing sweeter than to be in a wedding consultation with a prospective wedding couple and to hear them say, “We’ve heard your name and seen your work all over town.” Referrals are the most trusted marketing on the planet! Whether you are new to the biz or have been around the block, referrals from clients and vendors can launch your studio into ‘Rockstar’ status quicker than any other marketing. Jennifer & Mark will walk you through building your own referral empire from the ground up. You’ll learn everything from how to get displays in other businesses, build a strategic partner network to meeting and building relationships with new vendors. Click here to learn more about Mark & Jennifer.
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When Jules shoots a wedding, she always has the end product - a wedding album - in mind. Get a glimpse into Jules' world as she and her sister Joy go through an entire wedding day schedule and share their process of not only how they shoot for the album but a variety of tips and important things to remember throughout a wedding day. Whether you have been shooting for ten years or ten minutes, you'll walk away with something incredible to try at your next wedding. Click here to learn more about Joy & Jules.
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Daniel and Pam talk about how they’ve developed their style and brand over the last 12 years. In this ever-changing wedding market, you’ll hear valuable tips to help you stay one step ahead of your competition. They'll break down the most important aspects of marketing, branding, and style for your wedding photography business. Learn how to "sell" yourself in 30 seconds, develop your unique style, create a strong brand, and how to effectively use word of mouth marketing and advertising. Click here to learn more about Daniel Doke.
In preparing for this program, David has combined his most recent marketing strategies with years of past experiences about finding new customers, treating them to the absolute best customer service, and building customer relationships into a successful business building concept. David covers 6 key areas necessary in creating lifelong clients. They can be summarized as follows; Connect, Engage, Sizzle, Innovate, Serve, and Appreciate. Click here to learn more about David Ziser.
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